At Special Olympics Great Britain, we're committed to showcasing the talents and entrepreneurial spirit of our athletes. Our latest initiative, the Unified Business project, brings this commitment to life through a unique online shop featuring products designed by our Athlete Leaders.
Unified Business is a collaborative program where Special Olympics GB Athlete Leaders partner with volunteers from Coca-Cola Europacific Partners (CCEP). Together, they engage in focused, short-term "sprint" projects with clear goals and timelines. This intense, creative collaboration results in products that are as practical as they are inspirational.
Did you know that 94% of people with intellectual disabilities are unemployed?
Unified Business is dedicated to changing this statistic.
Our athletes are incredibly talented and hardworking, and we believe that developing their employability and life skills can make a significant difference. By working together in a ‘unified’ way, we challenge societal perceptions and raise awareness about the capabilities of people with intellectual disabilities.
Our online shop is more than just a marketplace; it's a platform for empowerment. Each product is a testament to the creativity and determination of our athletes. From stylish apparel to unique accessories, every item reflects their hard work and vision.
All profits from the sale of these products are reinvested into the development of further Athlete Leadership and Social Enterprise projects. This approach not only provides meaningful employment opportunities but also helps our athletes develop transferable skills that can be applied beyond the realm of sports.
